Light Up The Life - Organ Donation Public
In 2015, China completely stopped using the death row’s organ. The important channel of the domestic organ transplants are broken. Due to the large populations and the huge numbers patients in China, only 10,000 of the 300,000 patients who need transplantation for end-stage organ every year have the opportunity to transplant. According to the China Human Organ Donation Management Center, the annual supply-demand ratio of organ donation in China is about 1:30, it is a huge gap and a serious situation.
Life is the transient moment，what is the meaning of life
what’s the connection between life and live
Start with the first person to look up at the stars
Such questioning never stops
what on earth is the power
to keep lighting up the life
to make the light stay forever
/ Light Up The Life Concept Propaganda Film
/ The visual elements of this video are original
02 信息可视化 / Information Visualization
/ 数据可视化 - 主要可捐献大器官
/ Data Visualization - Major Donable Organs
To deeply understand the status of organ donation in China and the causes of this situation, the project team conducted a series of investigations on 600 people through online questionnaires, visiting Ruin Hospital in Shanghai, and doing interview with students of University of Traditional Chinese Medicine.To sum up the research data and analysis of all the above-mentioned research, we come up the main reasons for organ donation in China are as follows: low attention on publicity, insufficient promotions, more reliance on traditional media and lack of promotion on target audience, also the Chinese traditional concept of ‘skin and body are belongs to parents’ are effected and so on. The questionnaire are direct reflection of 40% people are know nothing about the organ donation information.
03 解决方案 / Solution
After understand many organ donation cases, we realized that everyone is not just a potential organ donor, but also will be the one who waiting for help one day in the future. We can never know the accident and tomorrow which will come first.
In the past 6 month's detailed investigation of domestic organ donation and analysand the current situations and backgrounds, we decided the final plan will use immerse interaction. The immerse interactive device will presented with sounds and pictures, to make audience feel in real situation and have strong willing to join together the organ donation charity business，to light up one's life with action.
The waiting patient seems to wander around the night that is not at the end, and the faint interest seems to be swallowed up by the helpless, desperate, cold night. The light seems to be getting dimmer, maybe in the next second, it will be completely extinguished, and melt into the night of reaching out. The waiting patients like walking in the endless dark night, their life are swallowed by the helpless and desperate cold night. The light is getting dimmer, maybe in the next second, it will be completely extinguished, and melt into the night.
As a potential organ donor, the audience is a stream of dark nights. This stream of light is the source of life and the source of vitality.
After the influx of life-like beams symbolizing infinite vitality, the colorful butterflies of the group dances are fascinating, and the metaphor is reborn, which also indicates that the spring of life will bloom again. Perhaps, eternal, is the moment when life blooms. At this moment, everything returns to the most authentic meaning of people.
04 《点亮生命》技术实现宣传片 / Light Up The Life Technological Film
/ The visual elements of this video are original
05 设备技术介绍 ／Technology Introduction
软件程序：Adobe Photoshop、Adobe Illustrator、Audition CC2017、After Effects CC 2018、Premiere Pro CC 2017、SketchUp3D、互动性的光线追踪与全域光渲染程序、C4D、OCtane 渲染器、MadMapper、Kinect for windows sdk、Unity3D 游戏引擎等。
硬件设备：Benq 明基 W1210ST 1080P 短焦高清投影机、Kinect 2.0 体感识别器、佳能 5D4 单反数码高清相机等。
Software includes Adobe PhotoShop, Adobe Illustrator CC 2017, Audition CC 2017, After Effects CC 2018, Premiere Pro CC 2017, SketchUp3D, Interactive Ray Tracing And Global Light Rendering Program, C4D, Octane Renderer, Unity3D, MadMapper, Kinect for windows sdk, Unity3D game engine, etc.
Hardware equipment includes: Benq Mingji W1210ST 1080P Short Focus High Definition Projector, Kinect 2.0 Somatosensory Recognizer, Canon 5D4 SLR Digital High Definition Camera, etc.
/ Interactive Test
06 展示方案 / Exhibition Design
/ Interactive Venue
装置主屏设置为横向曲面，与交互影像中的流畅曲线相匹配，同时能够给观众提供 广泛的视角 与环绕式观感，拥有更好的 视觉体验 ，符合现代审美需求。
The main screen of the device is set as a transverse surface, which matches the smooth curve in the interactive image. At the same time, it can provide the audience with a wide range of perspectives and surround perception. It has a better visual experience and meets the needs of modern aesthetics.
07 结语 / Epilogue
本作品通过 Unity 构建沉浸式交互空间，结合 Kinect 动态捕捉技术实现观众与唯美影像的实时互动，让观者体验到以自己的实际行动为他人注入生命希望的参与感，更好地理解器官捐献公益事业的美好愿景。
This work constructs an immerse interactive space through Unity and realizes the real-time interaction between the audience and aesthetic images by combining Kinect dynamic capture technology. It enables the viewer to experience the sense of participation that injects hope for life into others with his own practical actions, and better understand the good vision of organ donation public welfare undertakings.
团队 / Team：
LIU DI, JIN DIAN, WANG XIAOYU
指导 / Director：
PROF. KONG LILI, LIAO WEI
联系方式 / Contact：
孔莉莉 PROF. KONG LILI：firstname.lastname@example.org
廖巍 LIAO WEI：email@example.com
刘地 LIU DI：firstname.lastname@example.org
金典 JIN DIAN：email@example.com
王孝雨 WANG XIAOYU：firstname.lastname@example.org
上海市浦东新区春晓路 109 号
Exhibition Address: Exhibition Hall, Shanghai Institute of Design, China Academy of Art
109 Chunxiao Road, Pudong New Area, Shanghai
Exhibition Time: 2019.05.24-2019.06.02
Intelligent Interface Design '15